Saturday, November 7, 2009

PR Day



This Wednesday, November 4, the Georgia College & State University chapter of PRSSA held an event called PR Day. The chapter invited four public relations professionals to come and speak about public relations topics to students. The speakers were found thanks to our PRSSA professional adviser Carlos Campos and college adviser Dr. Ginger Carter Miller.

The event kickoff at 1 p.m. with Cristy Williams, Vice President of Communications at GE Money. Followed by Jena Simonds, Director of Communications & Branding at Streamline Consultants. Our keynote speaker was Bert DuMars, Vice President E-Business & Interactive Marketing at Newell Rubbermaid. His speech focus was on the importance and growth of social media. He also discussed the significance of creating consumer relationships. The final speaker was Katherine Mason, Account Executive at Porter Novelli. Katherine brought her portfolio to show students, which I found very helpful. I have never seen a portfolio done like hers. All speakers were engaging and extremely informative.

The turnout for the event was fair. Most importantly, all attendees were focused and attentive because all the information given by the speakers will eventually be used in the real world.

PR Day turned out to be extremely successful. Surprisingly, I was not stressed before the event. I serve PRSSA as co-social chair, so this event was my responsibility. Publicity for the event included flyers, facebook event, chalking around campus and a brief wright up in the college newspaper, "The Colonnade."

The next order of business for PRSSA is the annual Holiday get together. At this event, we recognize the new members of PRSSA and eat some tasty food. I am looking forward to it!